{"id":5311,"date":"2018-09-28T11:01:22","date_gmt":"2018-09-28T09:01:22","guid":{"rendered":"https:\/\/www.lisanzauomo.com\/?p=5311"},"modified":"2024-01-16T17:18:41","modified_gmt":"2024-01-16T16:18:41","slug":"made-in-italy","status":"publish","type":"post","link":"https:\/\/www.viscontidiangera.com\/en\/2018\/09\/28\/made-in-italy\/","title":{"rendered":"Made in Italy"},"content":{"rendered":"<h2>Made in Italy<\/h2>\n<p>Made in Italy brand can only be used on products made 100% in Italy.<\/p>\n<p>Behind this brand there are very strict european laws regarding the origin of the products. According to the study made by Made-In-Country-Index (MICI) 2017 and published by <a href=\"https:\/\/en.wikipedia.org\/wiki\/Forbes\">Forbes magazine<\/a>, on the 27\/03\/2017, the Made in Italy brand was in 7 th place in terms of\u00a0 consumer reputation. In fact, the marketing research company <a href=\"https:\/\/en.wikipedia.org\/wiki\/KPMG\">KPMG<\/a>, placed this brand 3rd in terms of popularity, with only\u00a0<a href=\"https:\/\/en.wikipedia.org\/wiki\/Coca-Cola\">Coca Cola<\/a> e <a href=\"https:\/\/en.wikipedia.org\/wiki\/Visa_Inc.\">Visa<\/a> ahead of it.<\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-5312\" src=\"\/wp-content\/uploads\/2018\/09\/download-300x80.png\" alt=\"made in italy\" width=\"300\" height=\"80\" \/><\/p>\n<h2>History<\/h2>\n<p>Historically, this brand has been used by Italian producers since the beginning of the 80&#8217;s; its function is to avoid cheap imitations of well known Italian products.\u00a0Italian goods are generally associated with high <a href=\"https:\/\/www.viscontidiangera.com\/en\/2019\/05\/18\/quality\/\">quality<\/a>, elegance and design. These charateristics created a great commercial advantage for Italy; clothing, food, furniture and cars are the 4\u00a0 principal fields.<\/p>\n<h2>The Laws<\/h2>\n<p>The basic structure was established by the <a href=\"https:\/\/en.wikipedia.org\/wiki\/Madrid_system\">Madrid agreement<\/a> of the 14th\u00a0 April\u00a0 1891 and confirmed in Italy by law number 676 in 1967. In particular, it established that the brand Made in Italy guarantees the Italian origin of the <a href=\"https:\/\/www.viscontidiangera.com\/en\/shop\/\">product<\/a>.\u00a0Since 1999 this brand has been endorsed by a lot of commercial associations, in 2009 there was a new copyright law that protects the brand.<\/p>\n<h2>The importance of made in Italy brand<\/h2>\n<p>This brand, has become very important for the italian export trade thanks to its worldwide reputation. In January 2014 the <a href=\"https:\/\/en.wikipedia.org\/wiki\/Google_Cultural_Institute\">Google Cultural Institute<\/a> together with the Italian Government and Chamber of Commerce, started an online project to promote the brand, using virtual showroom technology.\u00a0The 1st of May 2016 the new European custom law became effective; this law established that in fields such as clothing and shoes, it is obbligatory to put a label showing where each phase of production was completed.\u00a0Thanks to this law the origin of the goods is ensured; in fact the Made in Italy brand can only be used on products where 100% of production has been completed in Italy.<\/p>\n<h2>Link<\/h2>\n<p><a href=\"https:\/\/www.viscontidiangera.com\/en\/about-us-visconti-di-angera\/\">Visconti di Angera<\/a><\/p>\n<p><a href=\"https:\/\/www.viscontidiangera.com\/en\/lisanza-uomo-online-store\/\">Our products<\/a><\/p>\n<h2>More info<\/h2>\n<p><a href=\"https:\/\/en.wikipedia.org\/wiki\/Made_in_Italy\">Wikipedia<\/a><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Made in Italy Made in Italy brand can only be used on products made 100% in Italy. Behind this brand there are very strict european laws regarding the origin of the products. According to the study made by Made-In-Country-Index (MICI) 2017 and published by Forbes magazine, on the 27\/03\/2017, the Made in Italy brand was [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[191],"tags":[],"class_list":["post-5311","post","type-post","status-publish","format-standard","hentry","category-insights"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.5 (Yoast SEO v27.6) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Made in Italy - History of the Famous World Wide Brand<\/title>\n<meta name=\"description\" content=\"Discover how made in Italy is a Guarantee of Quality and Top products. Visconti di Angera&#039;s high quality garments allow us to use this brand.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.viscontidiangera.com\/en\/2018\/09\/28\/made-in-italy\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Made in Italy\" \/>\n<meta property=\"og:description\" content=\"Discover how made in Italy is a Guarantee of Quality and Top products. 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